W
Wick Theory
wicktheorycandle.com
Wick Theory specializes in high-quality scented candles designed to enhance home ambiance. They offer a range of fragrances and a subscription model for recurring deliveries.
Home & Gardenmiddtc_brandlaunching
Products
5
Price Range
$25 - $25
Avg Price
$25
Tools Detected
17
Performance
Largest Paint
6,428msP62
Server Response
52msP95
Full Load
2,872msP90
Page Weight
2,406KBP72
Tech Stack (17)
| Tool | Category | Detection |
|---|---|---|
| bootstrap | other | app |
| CartKit | upsell | app |
| Cloudflare | cdn | app |
| Google Ajax Libraries | other | app |
| Google Cloud | other | app |
| Google Fonts | cdn | app |
| iconify | other | app |
| Infrastructure | platform | app |
| Instagram Embed | other | app |
| Judge.me | reviews | app |
| kenwheeler | other | app |
| Meta Pixel (Facebook) | advertising | pixel |
| PayPal | payments | app |
| Pop Convert | popups | app |
| setmore | other | app |
| Shopify | platform | app |
| TikTok Pixel | advertising | pixel |
Recent Changes (3)
product count changedProduct count: 1000 -> 0 (-1000)
2026-04-04tool addedAdded tool: impact_radius
2026-04-04tool removedRemoved tool: Impact
2026-04-04Classification
CategoryHome & Garden
SubcategoryCandles & Fragrance
Price Tiermid
Business Modeldtc_brand
Target AudienceHomeowners and gift shoppers looking for premium scented candles and home fragrance.
Competitive MoatBrand identity centered around the 'theory' of scent and recurring customer loyalty via subscriptions.
Brand Personalitywarm
Growth Stagelaunching
Stack Sophisticationbasic
International Readinesslimited_international
Details
Thememinimalin-v1-2-4
CurrencyUSD
Free ShippingNo
SubscriptionsYes
Fonts
LatoPlayfair DisplayJudgemeStar
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