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Ethical & Sustainable Beauty Australia | The Basic Co.
thebasicco.co
The Basic Co. offers a curated selection of ethical and sustainable beauty and wellness products, including skincare, haircare, and healthy treats. They focus on supporting Australian-owned businesses and consciously chosen ingredients.
BeautymidhybridShopify Plusenterprise
Products
1k
Price Range
$3 - $60
Avg Price
$32
Tools Detected
22
Performance
Page Weight
181KBP98
Tech Stack (22)
| Tool | Category | Detection |
|---|---|---|
| Adobe Fonts (Typekit) | performance | app |
| Backinstock | app | |
| Cloudflare | cdn | app |
| Contentsquare | heatmap | app |
| Google Ads | advertising | app |
| Google Analytics 4 | analytics | app |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | app |
| Instafeed | popups | app |
| Klaviyo | app | |
| Meta Pixel (Facebook) | advertising | app |
| Northbeam | analytics | app |
| PageFly | page_builder | app |
| PayPal | bnpl | app |
| Pinterest Tag | advertising | app |
| Rebuy | upsell | app |
| Shopify | platform | app |
| TikTok Pixel | advertising | app |
| Tolstoy | video_commerce | app |
| Yotpo | reviews | app |
| Yotpo Loyalty | loyalty | app |
| YouTube Embed | video_commerce | app |
Classification
CategoryBeauty
SubcategoryClean Beauty
Price Tiermid
Business Modelhybrid
Target AudienceEco-conscious consumers looking for ethical, sustainable, and Australian-made beauty and wellness products.
Competitive MoatStrong alignment with sustainability and ethical sourcing within the Australian beauty market.
Brand Personalitywarm
Growth Stageenterprise
Stack Sophisticationbasic
International Readinesslimited_international
Details
ThemeTBC - OCTOBER 2025
CurrencyUSD
Free ShippingNo
Ships To17 countries
Fonts
HalantserifPlayfair Displayserif0.0emsystem_ui-apple-systemSegoe UIRobotoHelvetica NeueNoto SansLiberation SansArialsans-serifNoto Color Emoji
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