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Softlite Soft Surfboards New Zealand | Online Surf & Softboard Store ā Softlite New Zealand
softlite.co.nz
Softlite specializes in premium soft surfboards and related accessories, including wetsuits and board components. They cater to surfers of all skill levels, from beginners to competent riders, focusing on safety and performance.
Sports & Outdoorsmiddtc_brandlaunching
Products
1k
Price Range
$71 - $476
Avg Price
$274
Tools Detected
14
Performance
Largest Paint
216msP99
Server Response
10msP99
Full Load
1,434msP95
Page Weight
4,231KBP52
Tech Stack (14)
| Tool | Category | Detection |
|---|---|---|
| Adobe Fonts (Typekit) | performance | app |
| Cloudflare | cdn | app |
| Google Ads | advertising | app |
| Google Analytics 4 | analytics | app |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | app |
| jsDelivr CDN | cdn | app |
| Klaviyo | app | |
| Meta Pixel (Facebook) | advertising | app |
| PayPal | bnpl | app |
| reCAPTCHA | bot_protection | app |
| Shopify | platform | app |
| Yotpo | reviews | app |
| YouTube Embed | video_commerce | app |
Classification
CategorySports & Outdoors
SubcategoryWater Sports
Price Tiermid
Business Modeldtc_brand
Target AudienceSurfers in New Zealand looking for high-quality, safe, and performance-oriented softboards.
Competitive MoatStrong brand positioning within the New Zealand soft-surf market with a specialized product line.
Brand Personalityprofessional
Growth Stagelaunching
Stack Sophisticationbasic
International Readinessdomestic_only
Details
ThemeSoftlite AU 2021
CurrencyUSD
Free ShippingNo
SubscriptionsYes
Ships To1 countries
Fonts
Roboto Condensed
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