Primo Estate
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Primo Estate

primoestate.com.au

A family-owned winery based in McLaren Vale, South Australia, producing a unique range of wines inspired by their Italian heritage. They sell premium wines directly to consumers via their online store.

Food & Beveragepremiumdtc_brandlaunching
Products
0
Avg Price
$450
Tools Detected
22

Performance

Largest Paint
1,588msP90
Server Response
44msP95
Full Load
2,786msP90
Page Weight
3,379KBP61

Tech Stack (22)

ToolCategoryDetection
Adobe Fontscdnapp
Cloudflarecdnapp
Google Adsadvertisingpixel
Google Analytics 4analyticspixel
Google Analytics (Universal)analyticsapp
Google Fontscdnapp
Google Merchant Centeranalyticsapp
Google Tag Manageranalyticspixel
Impact Radiusadvertisingapp
Instagram Embedotherapp
Judge.mereviewsapp
Klaviyoemailapp
LinkedIn Pixeladvertisingpixel
Meta Pixel (Facebook)advertisingpixel
nowbookitotherapp
PayPalpaymentsapp
Pinterest Tagadvertisingapp
Sentryanalyticsapp
Shopifyplatformapp
vimeootherapp
winehubotherapp
youtubevideoapp

Recent Changes (6)

product count changedProduct count: 1000 -> 0 (-1000)
2026-04-04
tool removedRemoved tool: Vimeo
2026-04-04
tool removedRemoved tool: YouTube Embed
2026-04-04
subscription changedhas_subscription changed: false -> true
2026-04-04
tool addedAdded tool: impact_radius
2026-04-04
tool removedRemoved tool: Impact
2026-04-04

Classification

CategoryFood & Beverage
Price Tierpremium
Business Modeldtc_brand
Target AudienceWine enthusiasts and consumers looking for high-quality, Italian-influenced Australian wines.
Competitive MoatFamily-owned heritage and a specific regional identity in a renowned wine-growing area.
Brand Personalitywarm
Growth Stagelaunching
Stack Sophisticationbasic

Details

ThemeBrunch-Dev-Sleek
CurrencyAUD
Free ShippingYes
SubscriptionsYes

Fonts

Open Sanssans-serif1.6remPlayfair Displayserif-0.04em

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