Pedego Electric Bikes
Pedego Electric Bikes is an established California-based manufacturer selling electric bicycles and related accessories, distinguished by their focus on blending high-performance technology with fun, colorful, and iconic designs for an adventurous riding experience.
Performance
Tech Stack (25)
| Tool | Category | Detection |
|---|---|---|
| Adobe Fonts (Typekit) | performance | app |
| Cloudflare | cdn | app |
| Cloudflare Web Analytics | analytics | app |
| Contentsquare | heatmap | app |
| Dynamic Yield | ab_testing | app |
| Google Ads | advertising | app |
| Google Analytics 4 | analytics | app |
| Google Fonts | cdn | app |
| Google Merchant Center | analytics | app |
| Google Tag Manager | analytics | app |
| Hotjar | heatmap | app |
| jsDelivr CDN | cdn | app |
| Klaviyo | app | |
| Meta Pixel (Facebook) | advertising | app |
| Okendo | reviews | app |
| PayPal | bnpl | app |
| Polyfill Cdn | cdn | app |
| Rebuy | upsell | app |
| Replo | page_builder | app |
| Safeopt Cf | advertising | app |
| Sentry | error_monitoring | app |
| Shopify | platform | app |
| Snapchat Pixel | advertising | app |
| TikTok Pixel | advertising | app |
| Trkn | advertising | app |
Classification
Details
Findings (10)
High-ticket items (avg. $717, max $2,646) have no Buy Now, Pay Later (BNPL) options listed.
Integrate Affirm, Klarna, or Afterpay. Financing is a critical conversion driver for electric bikes in this price tier.
A 1:1 ratio of products to collections (1,000 products vs 1,000 collections) suggests automated collection creation or a flat, unoptimized site architecture.
Restructure the catalog into logical parent/child categories. A 1:1 ratio creates excessive thin content and degrades UX/SEO.
Okendo is installed as a tool, but the data report shows zero active reviews.
Enable star ratings on PLPs and detailed review widgets on PDPs. Social proof is vital for high-consideration purchases like E-bikes.
No social media links are detected in the store metadata.
Connect Instagram, Facebook, and YouTube to the footer and header. For a lifestyle-driven brand (Pedego), visual community proof is essential.
PageLoad is 2.7s despite a very fast 51ms TTFB, likely due to the 33 third-party scripts installed.
Audit and prune the 33 tools (e.g., duplicate analytics like GA4 + GTM + Contentsquare + Hotjar). Use a tool like Partytown or load non-critical scripts via GTM after a delay.
The meta description cuts off abruptly mid-sentence.
Rewrite the meta description to be under 160 characters, ensuring it concludes with a clear call to action.
The theme name references a 'Spring sale 3-16'. As of March 17, this sale is technically expired.
Update the promotional banner and theme settings immediately to avoid customer frustration or confusion regarding pricing.
A 22% average discount rate across the store.
Shift toward value-added bundles (e.g., 'Free Helmet with Bike') rather than deep price slashing to protect brand equity and margins.
The homepage consists of only 6 sections despite having 131 images available.
Add high-intent sections like a 'Quiz/Bike Finder,' 'Comparison Chart,' or 'Store Locator' to utilize the visual assets more effectively.
The store only ships to 3 countries with no secondary languages enabled.
If looking to grow, enable Shopify Markets for Canada and Mexico (common for US-based brands) with localized currency through the existing Rebuy/Shopify tools.