HigherDOSE: Get a Dose of the High Life
HigherDOSE sells high-end wellness technology, specializing in infrared saunas, PEMF mats, and red light therapy tools. Their products are designed to enhance holistic recovery, vitality, and self-care for health-conscious consumers.
Performance
Tech Stack (53)
| Tool | Category | Detection |
|---|---|---|
| Adobe Fonts (Typekit) | performance | app |
| Alia | popups | app |
| AppLovin Axon | advertising | app |
| Attentive | sms | app |
| Awin | affiliate | app |
| Checkmate | shipping | app |
| Cloudflare | cdn | app |
| Convert | ab_testing | app |
| Elevar | cdp | app |
| Extend | post_purchase | app |
| Forter | fraud | app |
| Google Ads | advertising | app |
| Google Analytics 4 | analytics | app |
| Google Analytics (Universal) | analytics | app |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | app |
| Hotjar | heatmap | app |
| Infrastructure | platform | app |
| Instafeed | popups | app |
| jQuery CDN | cdn | app |
| Judge.me | reviews | app |
| Klaviyo | app | |
| Loop Returns | returns | app |
| LoyaltyLion | loyalty | app |
| Meta Pixel (Facebook) | advertising | app |
| Microsoft Ads (Bing UET) | advertising | app |
| Microsoft Clarity | heatmap | app |
| MNTN | advertising | app |
| Mountain Optimize | performance | app |
| Northbeam | analytics | app |
| Octane AI | popups | app |
| PayPal | bnpl | app |
| Pinterest Tag | advertising | app |
| Postscript | sms | app |
| Rebuy | upsell | app |
| Retention.com | advertising | app |
| Rise.ai | loyalty | app |
| RoEye | analytics | app |
| Shopify | platform | app |
| Shoplift | ab_testing | app |
| Shopmyshelf | loyalty | app |
| Snapchat Pixel | advertising | app |
| Tapcart | performance | app |
| TikTok Pixel | advertising | app |
| Triple Whale | analytics | app |
| Trustpilot | reviews | app |
| tvScientific | advertising | app |
| Videowise | video_commerce | app |
| Xp2023 Pixel | advertising | app |
| Yotpo | reviews | app |
| Yotpo Loyalty | loyalty | app |
| Yottaa | performance | app |
| Zowie | support | app |
Classification
Details
Findings (9)
Subscriptions are currently disabled or not implemented.
Implement a subscription model (Subscribe & Save) for consumable categories like 'Body Care', 'Rituals & Kits', and 'Hair Care' to increase LTV and predictable revenue.
Page load time is exceptionally high at 6.47s despite healthy LCP and TTFB metrics.
Conduct a script audit of the 77 third-party tools. Consolidate tracking via server-side GTM (Elevar is already present) and implement lazy-loading or compression for the 107 images identified.
The homepage is missing an H1 tag.
Add a descriptive H1 tag containing high-intent keywords like 'Infrared Sauna Blankets' or 'Wellness Recovery Tools' to improve search rankings and accessibility.
The average discount rate is very high at 27%.
Review the impact of deep discounting on brand equity. Consider transitioning to value-added bundles or a loyalty program to maintain the high-ticket perception ($695 avg price).
No social media links are detected in the store metadata.
Integrate links to Instagram, TikTok, and YouTube in the footer. For a high-ticket wellness brand, community proof and educational video content are critical for conversion.
Judge.me is installed in the tech stack, but no review data is being surfaced.
Investigate the Judge.me integration. Ensure star ratings are visible on product cards and that a dedicated reviews page or 'Wall of Love' is implemented for social proof.
The data shows 17,000 products and 17,000 collections, which suggests a possible indexing error or an overly fragmented navigation structure.
Streamline collections to reflect the core 10 product types listed. Ensure that the '17000' figure isn't caused by duplicate variant URLs that could lead to SEO cannibalization.
Attentive (SMS) and Klaviyo (Email) are both present, but there is a risk of 'popup fatigue' given the tool count.
Ensure a unified sign-up form (Klaviyo/Attentive integration) is used to capture both email and SMS in a single step to optimize the welcome flow conversion.
The site supports 50 languages but only ships to 34 countries.
Bridge the gap between language support and shipping availability. Analyze traffic from the 'unshipped' language locales to prioritize the next 5-10 countries for logistics expansion.