Exploding Kittens | Party card games, puzzles, greeting cards & more

The store ships to 27 countries but only supports 1 language (English) and 1 currency (USD).

Implement Shopify Markets to enable local currency conversion and translated content for top shipping destinations to reduce checkout friction.

Okendo is installed in the marketing stack, but the data reports zero reviews present.

Audit the Okendo integration to ensure review widgets are correctly rendering on Product Detail Pages (PDPs) to leverage social proof.

No 'Buy Now, Pay Later' (BNPL) providers are detected.

Integrate Affirm, Klarna, or Shop Pay Installments to increase Average Order Value (AOV), especially for bundles and high-end items ($49.99).

Two separate Google Tag Manager containers are active.

Consolidate into a single GTM container to prevent duplicate event tracking and reduce browser resource contention.

A discount rate of 98% is detected across the catalog.

Evaluate the 'Compare at Price' strategy; near-universal discounting can trigger 'sale fatigue' and devalue the brand's premium positioning.

The store is running 53 different third-party tools, including overlapping analytics suites.

Consolidate tracking (Heap vs. Amplitude vs. GA4) to improve PageLoad time (currently 2822ms).

The store is on a 'standard' Shopify plan despite having 1,000 products and a highly complex marketing stack.

Transition to Shopify Plus to reduce transaction fees and unlock advanced checkout customization for better conversion.

No social media links were detected in the store data.

Add social links to the footer to build community trust and improve cross-channel customer retention.