EVEREVE is an established women's clothing and fashion retailer offering a curated selection of apparel, accessories, and shoes from over 500 premium brands, emphasizing personalized styling and current trends for its US-based clientele.
Performance
Tech Stack (68)
| Tool | Category | Detection |
|---|---|---|
| Adobe Fonts | cdn | app |
| Afterpay | bnpl | app |
| Apple App Store | other | app |
| AppLovin Axon | advertising | app |
| awin | advertising | app |
| Cj Affiliate | advertising | app |
| Cloudflare | cdn | app |
| Config Security (Cookie Consent) | consent | app |
| curalate | social_proof | app |
| Direct Ip | platform | app |
| elevar | analytics | pixel |
| Example Placeholder | other | app |
| forter | fraud | app |
| Four Cite | other | app |
| foursixty | social_proof | app |
| github | other | app |
| other | app | |
| Google Ads | advertising | pixel |
| Google Analytics 4 | analytics | pixel |
| Google Cloud | other | app |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | pixel |
| impact | advertising | app |
| Impact Radius | advertising | app |
| Infrastructure | platform | app |
| Instagram Embed | other | app |
| Instant Page | performance | app |
| Klarna | bnpl | app |
| Klaviyo | app | |
| liveintent | advertising | app |
| liveramp | advertising | app |
| LoyaltyLion | loyalty | app |
| Meta Pixel (Facebook) | advertising | pixel |
| Microsoft Ads | advertising | app |
| Microsoft Clarity | heatmap | app |
| Mountain Optimize | heatmap | app |
| narvar | shipping | pixel |
| Okendo | reviews | app |
| PayPal | payments | app |
| Pinterest Tag | advertising | app |
| Quorum Works | other | app |
| Reddit Pixel | advertising | pixel |
| roeye | advertising | app |
| Rtb House | advertising | app |
| Sc Easy Redirects | seo | app |
| Segment | analytics | app |
| Sentry | analytics | app |
| shopcircle | other | app |
| Shopify | platform | app |
| shopmy | loyalty | app |
| shopmyshelf | loyalty | app |
| sitedataprocessing | other | app |
| Snapchat Pixel | advertising | pixel |
| stackadapt | advertising | app |
| swym | other | app |
| Taboola Pixel | advertising | app |
| tagalys | other | app |
| TikTok Pixel | advertising | pixel |
| Trade Desk | advertising | app |
| Triple Whale | analytics | app |
| usbrowserspeed | analytics | app |
| vimeo | other | app |
| VWO (Visual Website Optimizer) | ab_testing | app |
| xandr | advertising | app |
| Yotpo | reviews | app |
| youtube | video | app |
| Zendesk | support | app |
| zopim | support | app |
Recent Changes (28)
Classification
Details
Findings (7)
The store only ships to 1 country (US) and supports 0 additional languages.
Leverage Shopify Markets to expand to Canada, UK, and Australia, including local currency and localized shipping rules to tap into global demand.
Page load time is 5.5s despite an extremely fast TTFB of 78ms, with 54 tools installed.
Conduct a third-party script audit to remove unused apps. Move heavy tracking pixels to server-side using the existing Elevar/GTM setup to reduce client-side main-thread execution.
Reviews provider is listed as Okendo, but the data indicates 'Reviews: None'.
Audit the Okendo widget implementation to ensure reviews are loading correctly on PDPs. If reviews are present but not crawled, optimize for accessibility and SEO visibility.
The discount rate is reported at 100%, indicating all products have a compare-at price.
Reduce reliance on site-wide discounting to protect brand equity and margins. Use the existing LoyaltyLion integration to reward customers with points rather than flat discounts.
The primary H1 tag is 'The March Collection', which lacks evergreen keywords.
Incorporate high-volume category keywords (e.g., 'Women's Fashion & Styled Clothing') into the primary H1 to maintain search relevance throughout the year.
Paid social tracking for Snapchat, Pinterest, and Reddit is present, but TikTok (pixel or social link) is missing.
Install the TikTok pixel and launch a TikTok Shop integration to capture the high-growth fashion demographic on that platform.
The store has 1,000 collections for only 3,000 products, an average of 3 products per collection.
Simplify the navigation and collection architecture. Consolidate 'thin' collections to improve the user's browsing experience and internal link equity.