
edikted - Women's Clothing Online
Edikted is an online fast-fashion brand offering a vast and constantly updated collection of women's clothing inspired by the latest street style and runway trends, targeting a global audience with affordable prices.
Performance
Tech Stack (59)
| Tool | Category | Detection |
|---|---|---|
| 9gtb | analytics | app |
| Adobe Fonts | cdn | app |
| adscale | advertising | app |
| Afterpay | bnpl | app |
| Apple App Store | other | app |
| backinstock | app | |
| blackcrow | advertising | app |
| Black Crow Ai | optimization | app |
| brevo | app | |
| Bunny Fonts | cdn | app |
| Cloudflare | cdn | app |
| Config Security (Cookie Consent) | consent | app |
| easyappsecom | other | app |
| Fast Fonts | performance | app |
| fontdeck | other | app |
| forter | fraud | app |
| github | other | app |
| Global E | payments | app |
| other | app | |
| Google Ads | advertising | app |
| Google Analytics 4 | analytics | pixel |
| Google Analytics (Universal) | analytics | pixel |
| Google Cloud | other | app |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | pixel |
| Gorgias | support | app |
| grin | loyalty | app |
| Heap Analytics | analytics | app |
| Infrastructure | platform | app |
| Klaviyo | app | |
| Meta Pixel (Facebook) | advertising | pixel |
| Microsoft Ads | advertising | pixel |
| Microsoft Clarity | heatmap | app |
| navidium | other | app |
| onetrust | consent | app |
| osano | consent | app |
| PayPal | payments | app |
| Pinterest Tag | advertising | pixel |
| postpilot | app | |
| Powl (Poll Maker) | analytics | app |
| pushowl | app | |
| Rebuy | upsell | pixel |
| Rise Ai | payments | app |
| rockerbox | advertising | pixel |
| Sentry | analytics | app |
| Shopify | platform | app |
| sibautomation | app | |
| signifyd | fraud | app |
| SMSBump (Yotpo) | sms | app |
| Snapchat Pixel | advertising | pixel |
| Social Login Oxiapps | platform | app |
| tapcart | platform | app |
| TikTok Pixel | advertising | pixel |
| Triple Whale | analytics | app |
| trkn | advertising | app |
| unpkg CDN | cdn | app |
| Xp2023 Pixel | advertising | pixel |
| Yotpo | reviews | app |
| Yotpo Sms | sms | app |
Recent Changes (19)
Classification
Details
Findings (8)
The H1 tag is empty or missing from the homepage data.
Implement a keyword-rich H1 tag (e.g., 'Edikted: Fashion-Forward Women's Clothing & Streetwear') to establish clear hierarchy and improve search rankings.
The store is running 53 different marketing and technical tools, leading to a PageLoad time of nearly 7 seconds despite a very fast LCP and TTFB.
Conduct a script audit to prune unused apps; specifically check if both GA4 and UA are needed, and consolidate tracking via GTM to reduce main-thread blocking.
No reviews provider is detected, and review count is zero across 4,000 products.
Integrate a review platform like Okendo or Yotpo to leverage user-generated content and social proof, which is critical for the 'street style' Gen-Z demographic.
No social media profiles (Instagram, TikTok, etc.) are linked in the metadata.
Add prominent social links to the footer and header. For a brand 'inspired by street style,' missing social links is a major disconnect for the target audience.
Vendor names appear to be internal SKU codes (e.g., 'ACC0495_LIGHT-YELLOW') rather than human-readable brand or category names.
Rename vendors to descriptive names to improve 'Shop by Brand' SEO and prevent internal technical jargon from appearing in search results or filters.
Both Google Analytics 4 and Universal Analytics (UA) are present.
Remove Google Analytics UA (Universal Analytics) code as it is deprecated; this reduces redundant script execution.
Only 1 section is detected on the homepage, but there are 139 images.
Restructure the homepage into multiple Shopify sections (Hero, Featured Collection, Trending, Shop the Look) to improve load sequencing and user engagement.
Subscriptions are disabled despite having a high product count (4000) and accessory-heavy catalog.
Explore a 'Style Club' or accessory subscription model (e.g., monthly jewelry/belt sets) to increase LTV and recurring revenue.