Cremo Company | Barber Grade Men's Grooming Products
Cremo Company is a modern men's grooming DTC brand rooted in tradition, offering a luxurious line of barber-grade products from shaving cream to facial and beard care for men.
Performance
Tech Stack (50)
| Tool | Category | Detection |
|---|---|---|
| 506io | analytics | app |
| Adobe Fonts | cdn | app |
| Afterpay | bnpl | app |
| Amazon Ads | advertising | app |
| Amplitude | analytics | app |
| AppLovin Axon | advertising | app |
| awin | advertising | app |
| bazaarvoice | reviews | app |
| Cj Affiliate | advertising | app |
| Cloudflare | cdn | app |
| contentsquare | heatmap | app |
| Eg Auto Add | upsell | app |
| elevar | analytics | pixel |
| GeoJS | analytics | app |
| other | app | |
| Google Ads | advertising | pixel |
| Google Ajax Libraries | other | app |
| Google Analytics 4 | analytics | pixel |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | pixel |
| icart | other | app |
| Impact Radius | advertising | app |
| incartupsell | upsell | app |
| Instagram Embed | other | app |
| Klarna | bnpl | app |
| Klaviyo | app | |
| Meta Pixel (Facebook) | advertising | pixel |
| Microsoft Ads | advertising | app |
| minmaxify | upsell | app |
| onetext | other | app |
| onetrust | consent | app |
| PayPal | payments | app |
| Pinterest Tag | advertising | app |
| podscribe | advertising | app |
| pwztag | other | app |
| Reddit Pixel | advertising | pixel |
| roeye | advertising | app |
| Rtb House | advertising | app |
| saasler | popups | pixel |
| Sentry | analytics | app |
| Shopify | platform | app |
| signifyd | fraud | app |
| Snapchat Pixel | advertising | pixel |
| stackadapt | advertising | app |
| TikTok Pixel | advertising | pixel |
| Trade Desk | advertising | app |
| trustarc | consent | app |
| Twitter Widgets | other | app |
| vimeo | other | app |
| youtube | video | app |
Recent Changes (10)
Classification
Details
Findings (8)
Cumulative Layout Shift (CLS) is 0.3752, which exceeds the 'Poor' threshold (>0.25).
Identify elements causing layout shifts, such as images without dimensions, dynamic ad units, or late-loading fonts (GTStandard-M/Source Sans Pro), and implement CSS aspect-ratio or font-display: swap.
The store supports 6 languages but only ships to 1 country (US).
If the intent is to serve the US Hispanic or multi-lingual market, ensure the CX is fully localized; otherwise, expand shipping to international markets that match the supported languages to capitalize on the translation investment.
Bazaarvoice is listed in the marketing stack, but 'Reviews: None' is reported.
Audit the Bazaarvoice integration to ensure widgets are firing correctly and that product reviews are being syndicated/displayed on PDPs. A store with 1000 products and no visible reviews is a major conversion blocker.
Despite a robust 44-tool stack (Klaviyo, GA4, Elevar), there is no dedicated SMS marketing tool like Attentive or Postscript listed.
Integrate a dedicated SMS platform to complement the existing Klaviyo email flow, as grooming brands typically see high retention via SMS replenishment reminders.
Social links are reported as 'none'.
Add links to Instagram, TikTok, and YouTube in the footer/header. For a 'Barber Grade' brand, visual content and community proof are essential for brand authority.
The discount rate is 0% for a brand with an average price point of $12.
Implement a 'Welcome' discount (e.g., 10-15% or a free sample) to capture emails via the existing Klaviyo forms, especially given the low barrier to entry for $12 grooming products.
The Page Title and H1 are identical.
Optimize the H1 for on-page user experience and the Meta Title for CTR. The Meta Title should include more specific categories (e.g., Shave, Beard, Cologne) to improve organic search visibility.
Average product price is $12 with a tool stack including 'icart' (upsell) and 'minmaxify'.
Since shipping costs can cannibalize margins on $12 items, use 'icart' to aggressively push 'Build a Bundle' or 'Subscribe & Save' (Subscriptions: True) to increase the AOV above the shipping threshold.