Workout Clothes, Yoga Outfits & Activewear Apparel for Women – Beyond Yoga
Performance
Tech Stack (34)
| Tool | Category | Detection |
|---|---|---|
| Adobe Fonts | cdn | app |
| awin | advertising | pixel |
| Cloudflare | cdn | app |
| dotdigital | app | |
| firework | video_commerce | app |
| Four Cite | other | app |
| Google Ads | advertising | pixel |
| Google Analytics 4 | analytics | pixel |
| Google Fonts | cdn | app |
| Google Tag Manager | analytics | pixel |
| Gorgias | support | app |
| Heap Analytics | analytics | pixel |
| jQuery CDN | cdn | app |
| jsDelivr CDN | cdn | app |
| Klaviyo | app | |
| Meta Pixel (Facebook) | advertising | pixel |
| Microsoft Ads | advertising | app |
| Microsoft Clarity | heatmap | app |
| PayPal | payments | app |
| pebblepost | advertising | pixel |
| Pinterest Tag | advertising | pixel |
| Rebuy | upsell | app |
| Retention Com | pixel | |
| rockerbox | advertising | pixel |
| roeye | advertising | app |
| shareasale | advertising | pixel |
| Shopify | platform | app |
| Snapchat Pixel | advertising | pixel |
| swym | other | app |
| TikTok Pixel | advertising | pixel |
| The Trade Desk | advertising | app |
| trustarc | consent | app |
| VWO (Visual Website Optimizer) | ab_testing | app |
| Yotpo | reviews | app |
Classification
Details
Findings (10)
The H1 tag is empty, meaning the primary header for search engine crawlers is missing.
Add a keyword-rich H1 tag (e.g., 'Premium Yoga Clothes & Activewear') to the homepage to improve organic search visibility.
No review provider (like Okendo or Yotpo) is detected, and the review count is listed as 'None'.
Implement a product review platform to build social proof. For activewear, customer photos and fit feedback are critical for conversion.
No Buy Now, Pay Later (BNPL) tools like Afterpay or Klarna are detected.
Integrate a BNPL provider. With items priced up to $228 and an average price of $96, this would likely increase AOV and conversion by lowering the upfront cost barrier.
The total PageLoad time is 7,398ms, which is significantly higher than the e-commerce standard of <3 seconds.
Conduct a script audit. The site is running 52 distinct tools, including redundant analytics (UA and GA4). Remove unused pixels and consolidate analytics to reduce browser overhead.
The site is running Google Analytics UA (deprecated), GA4, Amplitude, Heap, and Rockerbox simultaneously.
Remove the deprecated Google Analytics UA tag and consolidate behavioral tracking to one primary platform to improve site performance and data clarity.
Cumulative Layout Shift (CLS) is 0.1111, which exceeds the 'Good' threshold of 0.1 set by Google.
Define explicit dimensions for the 112 images detected and optimize font-loading strategies to prevent visual jumps during page load.
The data indicates that no social media links are present on the site.
Add links to Instagram, TikTok, and Pinterest in the footer. For a lifestyle brand like Beyond Yoga, social validation is a key driver of trust.
The store ships to 14 countries but offers 0 localized language versions.
Enable multi-language support for top international shipping destinations to reduce friction and improve the user experience for non-English speakers.
The site loads fonts from three different external providers: Adobe Fonts, Bunny Fonts, and Google Fonts.
Consolidate font hosting to a single provider or self-host to reduce external DNS lookups and improve initial load speeds.
There are 112 images loaded across only 6 sections, indicating high image weight relative to page length.
Implement aggressive lazy loading and ensure images are served in next-gen formats (WebP/AVIF) to mitigate the impact on the 7.4s page load time.