
Bearaby® | Sustainable, Breathable & Filler-free Home Wellness Brand
Performance
Tech Stack (68)
| Tool | Category | Detection |
|---|---|---|
| 9gtb | analytics | app |
| accessibe | accessibility | app |
| Adobe Fonts | cdn | app |
| Afterpay | bnpl | app |
| aftership | shipping | app |
| alia | pixel | |
| Amazon Ads | advertising | app |
| Amplitude | analytics | app |
| AppLovin Axon | advertising | app |
| Attentive | sms | app |
| Automizely / AfterShip Email | app | |
| Bunny Fonts | cdn | app |
| Cal Com | other | app |
| calendly | support | app |
| clickcease | fraud | app |
| Cloudflare | cdn | app |
| edgetag | advertising | app |
| elevar | analytics | app |
| Google Ads | advertising | pixel |
| Google Analytics 4 | analytics | pixel |
| Google Analytics (Universal) | analytics | pixel |
| Google Fonts | cdn | app |
| Google Merchant Center | analytics | app |
| Google Tag Manager | analytics | pixel |
| Gorgias | support | app |
| Heap Analytics | analytics | app |
| heatmap | heatmap | app |
| heatmapcore | heatmap | app |
| Hreflang Manager | seo | app |
| Impact Radius | advertising | app |
| Infrastructure | platform | app |
| Instafeed | social_proof | app |
| intelligems | ab_testing | app |
| jotform | other | app |
| jsDelivr CDN | cdn | app |
| junip | reviews | app |
| Klaviyo | app | |
| klickly | advertising | pixel |
| Loop Returns | shipping | app |
| Lovely App | other | app |
| Meta Pixel (Facebook) | advertising | pixel |
| Microsoft Ads | advertising | app |
| Microsoft Clarity | heatmap | app |
| mouseflow | heatmap | app |
| northbeam | advertising | app |
| Octane AI | personalization | app |
| Okendo | reviews | app |
| onetrust | consent | app |
| Optimizely | ab_testing | pixel |
| PayPal | payments | app |
| Pinterest Tag | advertising | pixel |
| Postscript | sms | app |
| quizkit | personalization | pixel |
| reaktion | other | app |
| Reddit Pixel | advertising | pixel |
| saasler | popups | pixel |
| Sentry | analytics | app |
| shopflo | other | app |
| Shopify | platform | app |
| sitescout | advertising | app |
| Stamped.io | reviews | app |
| Taboola Pixel | advertising | pixel |
| TikTok Pixel | advertising | pixel |
| unpkg CDN | cdn | app |
| videowise | video_commerce | app |
| wunderkind | advertising | app |
| Yotpo Sms | sms | app |
| Zipify | upsell | app |
Recent Changes (18)
Classification
Details
Findings (8)
Review data shows 'None' and 'provider: ' despite both Okendo and Junip being present in the marketing stack.
Verify and activate the integration of a primary review provider (Okendo or Junip) to display social proof on Product Detail Pages (PDPs), as high-ticket items ($242 avg) require significant trust signals.
PageLoad time is 4303ms, which is significantly high compared to a fast LCP (568ms) and TTFB (34ms), likely caused by the 52 third-party tools detected.
Audit the 52 tools for redundancy (e.g., duplicate review platforms like Okendo/Junip or multiple analytics like Northbeam/Elevar/GA4) and migrate to server-side tracking via GTM to reduce client-side execution time.
The store supports 63 languages but only ships to 2 countries.
Rationalize language support to match shipping capabilities or expand international shipping to the regions where these languages are spoken. Excessive hreflang tags for non-shippable regions can dilute SEO authority and confuse users.
The homepage only contains 2 sections despite a catalog of 1000 products.
Expand the homepage structure to include educational content about 'filler-free' materials, a product weight guide (given the $242 avg price), and lifestyle imagery to improve session duration and brand storytelling.
The primary H1 is 'Introducing Second Skin Sheets', which is product-launch specific.
Update the primary H1 to include core brand keywords such as 'Sustainable Weighted Blankets' or 'Home Wellness' to ensure the homepage maintains rankings for high-volume category terms while using H2s for product launches.
Subscriptions are currently disabled ('Subscriptions: False').
Implement a 'Wellness Refresh' subscription or loyalty program for high-turnover items like the 'Eye Mask' or 'Bamboo Sheets' to build predictable LTV for a premium brand.
Average price is $242 with 1000 products/collections and tools like Octane AI are installed but perhaps underutilized.
Ensure the Octane AI quiz is prominently featured as a 'Blanket Finder' or 'Sleep Quiz' to guide users through a large, high-priced catalog and reduce bounce rates.
The site uses Northbeam, Elevar, Axon, and Edgetag simultaneously.
Consolidate the attribution and tracking stack. While these are powerful, running four different high-end attribution/tracking layers simultaneously increases DOM overhead and script execution conflicts.